{"id":53,"date":"2026-03-24T03:01:56","date_gmt":"2026-03-24T03:01:56","guid":{"rendered":"https:\/\/cupthropology.com\/?page_id=53"},"modified":"2026-03-24T03:16:55","modified_gmt":"2026-03-24T03:16:55","slug":"about-us","status":"publish","type":"page","link":"https:\/\/cupthropology.com\/?page_id=53","title":{"rendered":"About Us"},"content":{"rendered":"\n<figure class=\"wp-block-pullquote\"><blockquote><p>We are building the future of coffee by restoring its roots.<\/p><\/blockquote><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Our story begins in Tagaytay City, where generations before us cultivated coffee long before it became a global commodity. In the 1970s, our grandparents from the Luna and Angcaya Clan farmed coffee by hand\u2014harvesting ripe cherries, sun-drying them under open skies, and carefully processing each batch using traditional methods passed down through time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is where our foundation was shaped\u2014not in theory, but in lived experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We have seen coffee in its purest form: from soil to cup. That heritage now drives our mission\u2014to bridge tradition with modern enterprise, creating a sustainable, scalable, and purpose-driven coffee business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, we partner directly with local farmers, sourcing ethically grown beans and transforming them into high-quality, market-ready products for businesses. We empower caf\u00e9s, resellers, and entrepreneurs through flexible supply models, private labeling, and subscription programs\u2014designed to fuel growth while ensuring consistency and cost efficiency.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But we are more than a supplier.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are a platform for impact\u2014reviving dormant coffee lands, supporting farming communities, and preserving the craftsmanship that defines true coffee culture.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<pre class=\"wp-block-verse\"><strong>Rooted in heritage. Built for scale. Driven by faith and purpose.<\/strong><\/pre>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are building the future of coffee by restoring its roots. Our story begins in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-53","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/pages\/53","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cupthropology.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=53"}],"version-history":[{"count":2,"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/pages\/53\/revisions"}],"predecessor-version":[{"id":60,"href":"https:\/\/cupthropology.com\/index.php?rest_route=\/wp\/v2\/pages\/53\/revisions\/60"}],"wp:attachment":[{"href":"https:\/\/cupthropology.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}